PARMA 2026 - REGISTRATION OPENING SUMMER 2025

52nd Annual Conference!

February 24-27, 2026

Exhibitor Prospectus is Available:  View the Prospectus

Please feel free to contact Exhibit@parma.com with any questions. 

We look forward to seeing you in February 2026!
 
Becky Denhalter
Meeting and Events Manager

Important Dates and Deadlines:

November 13, 2025: Exhibitor booth fees increase.

Early December 2025: Exhibitor Kits emailed from TriCord.

December 15, 2025: Deadline for sponsors to submit high resolution logo and other deliverable items needed. Please send to exhibit@parma.com.

Hotel Information:

Monterey Conference Center

One Portola Plaza, Monterey, CA 93940

Hotel Room Rates:

Portola Hotel & Spa.................................. $274 – $299.00/night

Valet Parking................................................................. $27.00

Self Parking................................................................... $22.00

Monterey Marriott....................................................... $289/night

Valet Parking Only......................................................... $30.00

Nearby Parking.............................................................. $24.00

Hotel Pacific................................................................... $279/night

Parking........................................................................... $22.00

Prices do not include room fees and taxes.

Cancellation & Change Policy:

Cancellation or changes must be made fourteen days prior to arrival. The final day to book a hotel is January 23, 2026. However, the guestroom block is subject to sell out before this date. PARMA requires a one-night nonrefundable deposit.